The ultimate levers in our lives are our attention and our energy level.
In fact, in term of our personal power, I’m venturing to say that the most valuable asset we have is our attention. If you can deliberately control your attention you are tapping into your ultimate freedom.
On top of that, if you can control your energy level, there’s nothing in the world that can defeat you.
Now back at you, where your attention is right now, are you controlling it or you’re letting it to the mercy of advertisers.
How about your energy level? Could you generate high level of energy and enthusiasm at will?
Let’s start with the first lever which is the mastery of your attention.
The Ultimate Gift that we’ve been given as a species is the aptitude that allow us to think about what we’re thinking about.
As I recall my anthropology class, our current human species is classified as Homo Sapiens Sapiens (Human Knowing Knowing). As I recall in junior high school I wasn’t clear on the “redundancy” of the word sapiens. Why two times sapiens?
In fact the closest species to us from a biological perspective are monkey and apes (whether you believe in evolution or not it’s irrelevant) and they are classified as Homo sapiens (only- One word “sapiens).
They don’t have the ability to notice what they are thinking about.
That critical skill, and gift is what probably has made some religious group called the human race the favorite creature on planet earth, as that skill give us the capacity to have higher intellectual faculty to master our environment?
Whether you are an atheist, religious person or scientist (who believes in evolution), it doesn’t matter here, as the point I’m making here is why this matter to you– You have the power and the freedom to think about what you’re thinking about.
In fact right now, how about if you stop for few second and think about what you were thinking about just before you read this sentence?
To me I look at this ability as a gift.
Neuroscientist call this “Meta cognitive skill” or Meta attention.
I believe almost 100% percent of us understand the skill or have “flirted” with the idea to master this skill many times, But What I’m sure is that ONLY maybe 1-2 % of the human population understand and understood the power of this meta attention skill and gift.
That gift is the ultimate leverage that allow supreme masters of this world to command change in whatever they do. It’s that skill that give them the lever to turn anything they touch into gold as true alchemist.
Let’s explore different elements of this power so we can create more awareness about it in our daily lives, so that people can use this power.
In business, in fact that’s what true marketers and advertisers have understood, which is to control your attention.
The frequencies of the advertisement whether on television, radio or whatever medium that is being used is a way to use that ability -so that by way of repetition, people are associating and linking the product being promoted with the premise of the promise of the product or service.
For example, Nike Shoes reflecting “just do it” is associated with our idol Michael Jordan.
In that way, advertisers are “renting” customers mind share so that they can control customer attention.
Why would they want to do that?
Simply because you become what you think about most of the time.
As Earl Nightingale called it “The strangest secret “in the book with the same name. You become what your predominant thoughts are.
Now let’s look at our daily lives, as a young boy, I was fascinated by magnifiers; what you learn is that you can burn a sheet of paper using sun rays when using a magnifier. This illustrated to me, the power of attention (here one could use the word “focus” for attention; but let’s careful as they are not the same and could be different- Attention is broader than focus).
In quantum physics, if you haven’t heard, our reality changes based whether or not on the observer is watching an event or not.
In other word, reality is distorted based on the observer. That sounds quite intuitive, but not always understood.
In fact, Dr. Wayne Dyer made this phenomena in the main stream more popular with his statement “when you change the way you look at things, the things you look at change”).
From psychological perspective or psychiatry perspective that seems to make sense intuitively as well?
Well What Is sure is that regardless of the field, common sense shows us that the same event lived from a different vantage point can provide different perspectives and different experience.
I love sport, the easiest example is watching a game in a soccer stadium or football arena; it can provide different interpretation (not only as a player or a spectator), but as a referee most important who are supposed to be impartial.
The major match game I can remember was the world cup 1986 in Mexico, Argentina VS England Quarter final. Diego Armando Maradona scored a goal with his hand, later called the “hand of God”. You can check it here –https://www.youtube.com/watch?v=-ccNkksrfls.
Diego Maradona’s ‘Hand of God’ is one of the most controversial goals in soccer history.
In there,The Inexperienced referee and his linesman did not see the infringement and the goal stood and Argentina held on for a 2-1 win. Later, couple days after, Argentina in its glory days became world champion as they defeated England.
Here, the word perspective could be used isn’t it? What was the perspective of the referees?
Perspective outcome is that it provides a different vantage point which reflect a different attention.
This is a simple illustration to share that regardless of the field, our attention is a key lever that if ones understand its true power, one will be liberated.
Why is that, because where our attention goes and stay, our energy flows?
Our Attention has a powerful impact and close relationship to how we feel, to our intention and furthermore to how we react to events in our lives.
The way we interpret events make us act differently therefore providing different outcomes in our lives. That world cup example is a perfect ramification of how different perspective can change an entire history.
So I would like to make the point again. To control your life, to control your business, learn to control your attention. That’s the number one tool and most powerful lever you can use regardless of your circumstances.
To take an extreme case is the famous Psychiatrist Viktor Frankl a holocaust survivor who shares his story on how and most importantly why he choose to survive (after everybody from his family was murdered); great book to read (man’s search for meaning). In there Viktor Fankl ultimate realization is what he called- the last frontier of human freedom. “Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.”
Now I hope that by all these examples, you would agree with the point above- To control your life, control your attention…
As I mentioned earlier, in a leverage system. Your Attention could be compared to the fulcrum point and the lever is your energy level.
As it is in a leverage system, the fulcrum point determine the amount of effort or energy is needed to move the object needed to be moved.
Now you are asking, easier said than done. How do I that? How to control our attention.
We could expand on different modalities on how to that. How to control our attention.
The good news is there are two sides of the puzzle.
First Good news is trainable.
Second Good news two is that each of us can exercise that power as long as you are clinically able to think on your own.
Third which is the bad news is it’s not free, you have to train it, like a muscle or a habit. That’s where our evolution and edge comes from.
We could expand on different modalities on how to do that, but I’m not sure that I have enough space and time in here to share that with you. For example have you heard of “mindfulness” practice? It’s just one of the modality that you could research on.
What I usually shares on intimate setting when I run my workshop and webinar are practical tools that one can use if interested go to www.ultimatepeaktransformation.com and sign up for the newsletter to receive more information.
Next time, we’ll expand on the second leverage, which is energy and we can use it to create powerful results.
But in the meantime, never forget that rule number one, to control your life, control your attention.